Evaluation of questionnaire- question 1

Questionnaire evaluation: I have created a questionnaire for my audience research to find out what my consumer wants and not just what I want or think them to like. I have designed 12 questions on the topic of magazines to see what my consumer says and get a good idea what they really want. These questions ask thing like “What type of magazines do you buy?” and “Would free items such as CDs and posters persuade you to buy the music magazine? Yes or NO” therefore I have used opened and closed questions for the reader to answer easily and openly. I asked 20 consumers both male and female to get an even, fair and relevant result; and so that my magazine isn’t sexist and to see what both gender say. My audience I asked was aged between 16-18 as these young ages buy magazines the most rather than older one. I also used this age group as then I could have a small specific age range and base my magazine specifically to my consumers needs.

1. What types of magazines do you buy?

Answers: Science - 2 Game - 4 Fashion - 6 Music - 8